At Lumos we create meaningful connections and value based relationships.
We look at the fundamentals; your marketing strategy and value proposition. A value proposition refers to the value a company promises to deliver to customers should they choose to buy their product. We ensure this is embedded in a scalable and profitable business model.
We then translate this into engaging, relevant and highly creative content, such as social media campaigns or an exclusive event, which highlight the value you intend to create for your customer.
As marketers our job is to tell your story to attentive ears and create a desire in each and every one of them. This is driven from their now unwavering belief that you can and will make their lives better.
Find your space
Market positioning is all about finding your sweet spot.
A space where you find the greatest synergy between you and your customer. Thus creating clear connections between what matters to them and how your products, services and features maximise the desired, and minimise the unwelcome.
Tell your story
Now you know where you should set up camp, you need to tell your story. Let your customers know how you can improve and enrich their lives. Show them you understand their greatest wants and needs.
At Lumos we are storytellers and we'd love to help you tell yours. Whether it’s through a video, social media, imagery, web design, events, or simply just words... tell your story with Lumos.
Share your value
Value is in the eye of the beholder - knowing your customer has never been so important.
By matching what you can deliver, with experiences, products and services customers desire, you unlock your worth and find value based synergy.